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Services Case Studies

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Case Code Case Title Case Studies Structured Assignment Teaching Notes Re-Print Permission
MES0071A Vodafone’s Branding Dilemma in India
MES0070A Vodafone’s Strategic Move in Indian Telecom Market
MES0069C Bharti Wal-Mart Tie-up: Opportunities and Challenges
MES0065C Yahoo! China: Challenges
MES0064 Walt Disney Co. (B): Disney in India
MAA0142B Will the Merger Between MyTravel and Thomas Cook Payoff?
MAA0132K Google’s Bid for YouTube: The Next Step for Internet Revolution?
MAA0131K Global Consolidation of Stock Exchanges: The Potential Synergies
MAA0124K Merck`s Acquisition of Serono: Creation of the Largest Biotechnology Company of Europe
MAA0123K Hospira`s Acquisition of Mayne Pharma: Creation of World’s Leading Generic Injectable Pharmaceutical Company
MAA0122K Wal-Mart`s Bid for Trust-Mart: Consolidating Presence in China
MAA0121K US Airways Bid for Delta Air Lines: Potential Synergies and Challenges
MAA0114K Banca Intesa – Sanpaolo Merger: Set to Create Italy`s Largest Bank
MAA0109B XM and Sirius Merger: Potential vs Pitfalls
MAA0105A Disney-McDonald's: On the Parting Ways
MAA0104A Citigroup’s Acquisition of Egg Bank: The Spin-Offs
MAA0103A China Merchants Bank: Challenging Times Ahead
MAA0099A Liverpool Football Club: Takeover by American Tycoons
MAA0097C Gazprom and Rosneft Alliance: A Win-Win Strategy
MAA0096C Sirius and XM: Should They Merge to Perform Better?



    Executive Inerviews

  • Richard B ChaseRichard B Chase

    Richard B Chase is considered the founder of the field of Service Operations Management
    Speaks on Building Trust
  • Shantanu DuttaShantanu Dutta

    Shantanu Dutta is currently the Vice Dean for Graduate Programs at Marshall School of Business USC.
    Speaks on Building Trust
  • View All Executive Interviews»


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