Case Studies in Business Management, Marketing Case Studies, Marketing Management Case Study

Marketing Case Studies

"...the aim of marketing is to make selling superfluous. The aim of marketing is to know and understand the customer so well that the product or service fits him and sells itself...Marketing and innovation produce results; all the rest are costs. Marketing is the distinguishing, unique function of the business", said Peter Drucker. IBSCDC's marketing case studies help you realize the potent of this powerful statement.

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Recently Bought Case Studies

• Customer Retention through Loyalty Program at Greenply Industries
• Deccan Sales & Services Private Limited: How to Compete with a Bigger Brand?
• Is Monetary Tightening India's Best Response to the Ongoing Inflation
• Reserve Bank of India's Tightening Monetary Policy: An Impediment to Economic Growth?
• Sunsilkgangofgirls.com : Crafting a Brand Positioning With Reference Groups
• Reckitt Benckiser: Growing Through Innovations
• TATA NANO: Creating a new marvel in Automotive Engineering?
• PepsiCo: Breeding Reverse Innovation in India
• Steve Jobs: The Disruptive Innovator
• Fall of Mayur Hypermarket: Significance of Business Research
• Krupa Medical Stores – Evaluating its Brand Image using Semantic Differential Scaling
• Arranging Stock in a Warehouse: Cluster Analysis
• Demand Forecasting of Magic Foods using Multiple Regression Analysis Technique
• Developing a Formal Report – A Case Study of ‘SmartMBA.com’
• Saturn Clothing Company: Measuring Customer Satisfaction using Likert Scaling
• Stream: Accomplishing Success Through Perfect Data Analysis
• Fall of Mayur Hypermarket: Significance of Business Research
• Byju`s Learning App: An Indian Edutech Startup`s Growth and Future Challenges
• Tata’s Nano: A Small Car with Large Consumer Surplus?
• Retail Merchandiser Fabindia: Crafting Community Ownership for Inclusive Growth?

New Case Studies In Marketing

• Service Innovation at Amazon India
• Digital Email Campaign for `Bravo`: Facility Management Software at EDPSoft
• Customer Retention through Loyalty Program at Greenply Industries
• Marketing the Badass SUV in India: Kia Seltos
• Chitale Bandhu Mithaiwale – Creating Sweet Memories through Continuous Innovation
• Swiggy`s Starhunt Campaign
• `Google Classroom`: The India Challenge
• Byju`s Learning App: An Indian Edutech Startup`s Growth and Future Challenges
• Deccan Sales & Services Private Limited: How to Compete with a Bigger Brand?
• Hindustan Unilever Limited`s Channel Design Decisions to Penetrate Inaccessible Markets

Best Selling Case Studies In Marketing

• IKEA in Japan: The Market Re-entry Strategies
• IKEA in Japan: The Market Re-entry Strategies
• Lifebuoy in India: Product Life Cycle Strategies
• Real Madrid: From A Football Club To A Media Brand
• The Marketing of Barack Obama
• Dell vs Lenovo: The Competitive Strategies in China
• Sony Ericsson’s Alliance: The Synergies
• Samsung vs LG: Similar Goals, Dissimilar Strategies
• New Distribution Initiatives at HLL
• Mahindra & Mahindra (B): An Emerging Global Giant?