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301. Bamboo House India:Reducing Uncertainty in Project Completion Using PERT cart Add This Case Study to Shopping Cart Case Code : OPM0029 Teaching Note : Available Structured Assignment : Not Available Subject:Operations and Project Management/Operations and Project Management 302. Bamboo House India: Effective Project Management cart Add This Case Study to Shopping Cart Case Code : OPM0028 Teaching Note : Available Structured Assignment : Not Available Subject:Operations and Project Management/Operations and Project Management 303. Innovation @ MAS Holdings: Becoming a Preferred Sourcing Partner for Global Fashion Brands cart Add This Case Study to Shopping Cart Case Code : OPER096 Teaching Note : Not Available Structured Assignment : Not Available Subject:Operations/Operations 304. Toyota Motor Company: Losing its Quality Edge? cart Add This Case Study to Shopping Cart Case Code : OPER095 Teaching Note : Not Available Structured Assignment : Not Available Subject:Operations/Operations 305. Supply Chain Restructuring at Sainsbury’ Supermarkets Limited cart Add This Case Study to Shopping Cart Case Code : OPER094 Teaching Note : Not Available Structured Assignment : Not Available Subject:Operations/Operations 306. Sakhalin-1 Project: Delivering Excellence in Project Execution cart Add This Case Study to Shopping Cart Case Code : OPER093 Teaching Note : Not Available Structured Assignment : Not Available Subject:Operations/Operations 307. Supply Chain Management at Airbus - Implementing RFID Technology cart Add This Case Study to Shopping Cart Case Code : OPER092 Teaching Note : Not Available Structured Assignment : Not Available Subject:Operations/Operations 308. Cross-docking Helps JCPenney Reduce Materials Handling and Make Logistics More Efficient cart Add This Case Study to Shopping Cart Case Code : OPER091 Teaching Note : Not Available Structured Assignment : Not Available Subject:Operations/Operations 309. Traverse Communications: Identifying Target Customers cart Add This Case Study to Shopping Cart Case Code : MRS0004 Teaching Note : Available Structured Assignment : Not Available Subject:Marketing/Marketing Research 310. Celebrity Endorsements and Product Categories cart Add This Case Study to Shopping Cart Case Code : MRS0003 Teaching Note : Not Available Structured Assignment : Not Available Subject:Marketing/Marketing Research 311. Apex Tours & Travels: Analysing Consumer Preferences on Tourism cart Add This Case Study to Shopping Cart Case Code : MRS0002 Teaching Note : Available Structured Assignment : Not Available Subject:Marketing/Marketing Research 312. Marketing Dilemma for 'Elan' Jeans Brand cart Add This Case Study to Shopping Cart Case Code : MRS0001 Teaching Note : Available Structured Assignment : Not Available Subject:Marketing/Marketing Research 313. Reserve Bank of India's Tightening Monetary Policy: An Impediment to Economic Growth? cart Add This Case Study to Shopping Cart Case Code : MOP0023IRC Teaching Note : Not Available Structured Assignment : Not Available Subject:Economics/Monetary Policy 314. Is Monetary Tightening India's Best Response to the Ongoing Inflation cart Add This Case Study to Shopping Cart Case Code : MOP0022IRC Teaching Note : Not Available Structured Assignment : Not Available Subject:Economics/Monetary Policy 315. Hungary's Monetary Policy: The Conflicting Objectives cart Add This Case Study to Shopping Cart Case Code : MOP0021IRC Teaching Note : Not Available Structured Assignment : Not Available Subject:Economics/Monetary Policy 316. Netflix Prize 2009: Neuromarketing Research for Online Shoppers? cart Add This Case Study to Shopping Cart Case Code : MM0069 Teaching Note : Available Structured Assignment : Available Subject:Marketing/Marketing Strategies / Strategic Marketing 317. Hindustan Unilever Limited’s Rexona: Repositioning ‘Rexona’ Deodorant cart Add This Case Study to Shopping Cart Case Code : MM0067 Teaching Note : Available Structured Assignment : Available Subject:Marketing/Marketing Strategies / Strategic Marketing 318. Pringles– Combating the Launch of Lays Stax cart Add This Case Study to Shopping Cart Case Code : MM0066 Teaching Note : Available Structured Assignment : Available Subject:Marketing/Marketing Strategies / Strategic Marketing 319. Samsung vs LG: Similar Goals, Dissimilar Strategies cart Add This Case Study to Shopping Cart Case Code : MM0065 Teaching Note : Available Structured Assignment : Available Subject:Marketing/Marketing Strategies / Strategic Marketing 320. P&G’s Tremor – Reinventing Marketing by Word of Mouth cart Add This Case Study to Shopping Cart Case Code : MM0064 Teaching Note : Available Structured Assignment : Available Subject:Marketing/Marketing Strategies / Strategic Marketing 321. Tata Tea’s Jaago Re! Campaign: The Social-Cause Marketing Initiatives and Long-term Branding Initiatives cart Add This Case Study to Shopping Cart Case Code : MM0063 Teaching Note : Available Structured Assignment : Available Subject:Marketing/Marketing Strategies / Strategic Marketing 322. Virgin Atlantic’s Business-Class-only Airline: Emerging Threat to Niche Air Carriers? cart Add This Case Study to Shopping Cart Case Code : MM0062 Teaching Note : Available Structured Assignment : Available Subject:Marketing/Marketing Strategies / Strategic Marketing 323. US Bottled Water Industry Faces a New Frontier-Special Interest Group cart Add This Case Study to Shopping Cart Case Code : MM0061 Teaching Note : Not Available Structured Assignment : Available Subject:Marketing/Marketing Strategies / Strategic Marketing 324. The U.S Steel Industry and the Tariff Policy of Bush cart Add This Case Study to Shopping Cart Case Code : MM0060 Teaching Note : Available Structured Assignment : Available Subject:Marketing/Marketing Strategies / Strategic Marketing 325. The Price War: Netflix vs Blockbuster cart Add This Case Study to Shopping Cart Case Code : MM0059 Teaching Note : Available Structured Assignment : Available Subject:Marketing/Marketing Strategies / Strategic Marketing 326. The Dilemma of Discounts: GM’s Bid for Market Share cart Add This Case Study to Shopping Cart Case Code : MM0058 Teaching Note : Not Available Structured Assignment : Not Available Subject:Marketing/Marketing Strategies / Strategic Marketing 327. Telstra, The Australian Telecommunications Company: CEO Sol Trujillo's 'Transformational' Strategic Plan cart Add This Case Study to Shopping Cart Case Code : MM0057 Teaching Note : Not Available Structured Assignment : Not Available Subject:Marketing/Marketing Strategies / Strategic Marketing 328. Samsung Electronics in 2005 cart Add This Case Study to Shopping Cart Case Code : MM0056 Teaching Note : Not Available Structured Assignment : Not Available Subject:Marketing/Marketing Strategies / Strategic Marketing 329. Private Labels in Europe: Potential Threats for Brands? cart Add This Case Study to Shopping Cart Case Code : MM0055 Teaching Note : Not Available Structured Assignment : Not Available Subject:Marketing/Marketing Strategies / Strategic Marketing 330. Nokia - Global Market Share 40%; US Market Share 10%: Competitive strategies cart Add This Case Study to Shopping Cart Case Code : MM0054 Teaching Note : Available Structured Assignment : Available Subject:Marketing/Marketing Strategies / Strategic Marketing 331. Mobile Phones: The Advent of a New Advertising Medium cart Add This Case Study to Shopping Cart Case Code : MM0053 Teaching Note : Available Structured Assignment : Available Subject:Marketing/Marketing Strategies / Strategic Marketing 332. Mahindra & Mahindra (B): An Emerging Global Giant? cart Add This Case Study to Shopping Cart Case Code : MM0051 Teaching Note : Available Structured Assignment : Available Subject:Marketing/Marketing Strategies / Strategic Marketing 333. Honda in China: Government Regulations and Firm’s Strategy cart Add This Case Study to Shopping Cart Case Code : MM0049 Teaching Note : Available Structured Assignment : Available Subject:Marketing/Marketing Strategies / Strategic Marketing 334. Harry Potter: Global Marketing Strategies cart Add This Case Study to Shopping Cart Case Code : MM0048 Teaching Note : Available Structured Assignment : Available Subject:Marketing/Marketing Strategies / Strategic Marketing 335. 'Global Vision 2010': Toyota's Strategic Initiatives cart Add This Case Study to Shopping Cart Case Code : MM0047 Teaching Note : Available Structured Assignment : Available Subject:Marketing/Marketing Strategies / Strategic Marketing 336. Ford’s ‘Drive One’ Campaign: Can Allen Mullaly Drive Through the Trough cart Add This Case Study to Shopping Cart Case Code : MM0046 Teaching Note : Available Structured Assignment : Available Subject:Marketing/Marketing Strategies / Strategic Marketing 337. Emergence of China in the Global E-Commerce Market (B): Alibaba.com’s Surge cart Add This Case Study to Shopping Cart Case Code : MM0045 Teaching Note : Available Structured Assignment : Available Subject:Marketing/Marketing Strategies / Strategic Marketing 338. Dubai Duty Free: Promotion and Expansion cart Add This Case Study to Shopping Cart Case Code : MM0044 Teaching Note : Available Structured Assignment : Available Subject:Marketing/Marketing Strategies / Strategic Marketing 339. Dell's Business Model: Is it Time to Reinvent? cart Add This Case Study to Shopping Cart Case Code : MM0043 Teaching Note : Available Structured Assignment : Available Subject:Marketing/Marketing Strategies / Strategic Marketing 340. De Beers: The Right Hand Ring campaign cart Add This Case Study to Shopping Cart Case Code : MM0042 Teaching Note : Not Available Structured Assignment : Not Available Subject:Marketing/Marketing Strategies / Strategic Marketing 341. De Beers' Corporate Transformation: The Competitive Pressures cart Add This Case Study to Shopping Cart Case Code : MM0041 Teaching Note : Available Structured Assignment : Available Subject:Marketing/Marketing Strategies / Strategic Marketing 342. Competition in China’s Luxury Car Market cart Add This Case Study to Shopping Cart Case Code : MM0040 Teaching Note : Not Available Structured Assignment : Not Available Subject:Marketing/Marketing Strategies / Strategic Marketing 343. Coke’s Promotional Themes: Tailored for Times cart Add This Case Study to Shopping Cart Case Code : MM0039 Teaching Note : Available Structured Assignment : Available Subject:Marketing/Marketing Strategies / Strategic Marketing 344. C&C's Bulmers and Magners Brand: The Irish Drinks Company's Brand Repositioning Strategies cart Add This Case Study to Shopping Cart Case Code : MM0038 Teaching Note : Available Structured Assignment : Not Available Subject:Marketing/Marketing Strategies / Strategic Marketing 345. Branding – The Asian Dilemma cart Add This Case Study to Shopping Cart Case Code : MM0037 Teaching Note : Available Structured Assignment : Available Subject:Marketing/Marketing Strategies / Strategic Marketing 346. Avon: Direct Selling in China cart Add This Case Study to Shopping Cart Case Code : MM0036 Teaching Note : Available Structured Assignment : Available Subject:Marketing/Marketing Strategies / Strategic Marketing 347. Automobiles: Made in China, Sold in USA? cart Add This Case Study to Shopping Cart Case Code : MM0035 Teaching Note : Available Structured Assignment : Available Subject:Marketing/Marketing Strategies / Strategic Marketing 348. ASDA: Betting on Low Prices? cart Add This Case Study to Shopping Cart Case Code : MM0034 Teaching Note : Available Structured Assignment : Available Subject:Marketing/Marketing Strategies / Strategic Marketing 349. Apple iPhone Price Cut: Is it a Right Strategy? cart Add This Case Study to Shopping Cart Case Code : MM0033 Teaching Note : Available Structured Assignment : Available Subject:Marketing/Marketing Strategies / Strategic Marketing 350. Acquire and ascend – e-Bookers way cart Add This Case Study to Shopping Cart Case Code : MM0032 Teaching Note : Not Available Structured Assignment : Not Available Subject:Marketing/Marketing Strategies / Strategic Marketing 351. Assessing Consumer Brand Loyalty cart Add This Case Study to Shopping Cart Case Code : MKTG260 Teaching Note : Not Available Structured Assignment : Not Available Subject:Marketing/Marketing 352. Domestic Vs Foreign Brand Clothing: Understanding Consumer Decision-making Styles in India cart Add This Case Study to Shopping Cart Case Code : MKTG259 Teaching Note : Not Available Structured Assignment : Not Available Subject:Marketing/Marketing 353. GlaxoSmithKline`s New Sales Force Compensation System in the US cart Add This Case Study to Shopping Cart Case Code : MKTG258 Teaching Note : Not Available Structured Assignment : Not Available Subject:Marketing/Marketing 354. Avant Garden: Exploring Possibilities for Improving Revenue Management cart Add This Case Study to Shopping Cart Case Code : MKTG257 Teaching Note : Not Available Structured Assignment : Not Available Subject:Marketing/Marketing 355. Crisis Management at Toyota cart Add This Case Study to Shopping Cart Case Code : MKTG256 Teaching Note : Not Available Structured Assignment : Not Available Subject:Marketing/Marketing 356. AMD s Consumer and Channel Marketing Initiatives cart Add This Case Study to Shopping Cart Case Code : MKTG255 Teaching Note : Not Available Structured Assignment : Not Available Subject:Marketing/Marketing 357. Developing a Personal Selling Strategy cart Add This Case Study to Shopping Cart Case Code : MKTG254 Teaching Note : Not Available Structured Assignment : Not Available Subject:Marketing/Marketing 358. The Disgruntled Customer cart Add This Case Study to Shopping Cart Case Code : MKTG253 Teaching Note : Not Available Structured Assignment : Not Available Subject:Marketing/Marketing 359. Design Thinking and Innovation at IDEO cart Add This Case Study to Shopping Cart Case Code : MKTG252 Teaching Note : Not Available Structured Assignment : Not Available Subject:Marketing/Marketing 360. Social Marketing: Times of India's 'Teach India' Campaign cart Add This Case Study to Shopping Cart Case Code : MKTG251 Teaching Note : Not Available Structured Assignment : Not Available Subject:Marketing/Marketing 361. Customer Service at L.L.Bean cart Add This Case Study to Shopping Cart Case Code : MKTG250 Teaching Note : Not Available Structured Assignment : Not Available Subject:Marketing/Marketing 362. Brand Naming: Kraft Foods iSnack 2.0 Controversy in Australia cart Add This Case Study to Shopping Cart Case Code : MKTG249 Teaching Note : Not Available Structured Assignment : Not Available Subject:Marketing/Marketing 363. Burger King's 'Whopper Virgins' Viral Marketing Campaign cart Add This Case Study to Shopping Cart Case Code : MKTG248 Teaching Note : Not Available Structured Assignment : Not Available Subject:Marketing/Marketing 364. Tata Indicom's 'Pay Per Call' Tariff Plan for Prepaid Cellular Subscribers cart Add This Case Study to Shopping Cart Case Code : MKTG247 Teaching Note : Not Available Structured Assignment : Not Available Subject:Marketing/Marketing 365. Unilever's Packaging Practices - Innovations and Insights cart Add This Case Study to Shopping Cart Case Code : MKTG246 Teaching Note : Not Available Structured Assignment : Not Available Subject:Marketing/Marketing 366. Droid: Challenger to the iPhone? cart Add This Case Study to Shopping Cart Case Code : MKTG245 Teaching Note : Not Available Structured Assignment : Not Available Subject:Marketing/Marketing 367. Volkswagen's Marketing Strategy in India cart Add This Case Study to Shopping Cart Case Code : MKTG244 Teaching Note : Not Available Structured Assignment : Not Available Subject:Marketing/Marketing 368. Amazon.com: Customer Service Champion cart Add This Case Study to Shopping Cart Case Code : MKTG243 Teaching Note : Not Available Structured Assignment : Not Available Subject:Marketing/Marketing 369. Tourism Kamloops cart Add This Case Study to Shopping Cart Case Code : MKTG242 Teaching Note : Not Available Structured Assignment : Not Available Subject:Marketing/Marketing 370. Canadian Club: Repositioning a Dormant Brand cart Add This Case Study to Shopping Cart Case Code : MKTG241 Teaching Note : Not Available Structured Assignment : Not Available Subject:Marketing/Marketing 371. Selling Insurance Products in India: The Commission versus Fee Debate cart Add This Case Study to Shopping Cart Case Code : MKTG240 Teaching Note : Not Available Structured Assignment : Not Available Subject:Marketing/Marketing 372. Burger King's 'Whopper Freakout' Marketing Campaign cart Add This Case Study to Shopping Cart Case Code : MKTG239 Teaching Note : Not Available Structured Assignment : Not Available Subject:Marketing/Marketing 373. i-Mint - An Innovative Coalition Loyalty and Consumer Rewards Program in India cart Add This Case Study to Shopping Cart Case Code : MKTG238 Teaching Note : Not Available Structured Assignment : Not Available Subject:Marketing/Marketing 374. Indian Premier League's Operating Model - Marketing Cricket to the World cart Add This Case Study to Shopping Cart Case Code : MKTG237 Teaching Note : Not Available Structured Assignment : Not Available Subject:Marketing/Marketing 375. Apple’s App Store: Strengthening the iPhone’s Competitive Position cart Add This Case Study to Shopping Cart Case Code : MKTG236 Teaching Note : Not Available Structured Assignment : Not Available Subject:Marketing/Marketing 376. Promoting 'Paranormal Activity' cart Add This Case Study to Shopping Cart Case Code : MKTG235 Teaching Note : Not Available Structured Assignment : Not Available Subject:Marketing/Marketing 377. Eyeing the Rural Insurance Market: Will China Life hit the Bull's Eye? cart Add This Case Study to Shopping Cart Case Code : MKS0138IRC Teaching Note : Not Available Structured Assignment : Not Available Subject:Marketing/Marketing Strategies / Strategic Marketing 378. Commercialisation of the Game of Cricket: Is it a Win-win Situation? cart Add This Case Study to Shopping Cart Case Code : MKS0137IRC Teaching Note : Not Available Structured Assignment : Not Available Subject:Marketing/Marketing Strategies / Strategic Marketing 379. AMUL ICE CREAM: MARKETING STRATEGY cart Add This Case Study to Shopping Cart Case Code : MKS0136IRC Teaching Note : Not Available Structured Assignment : Not Available Subject:Marketing/Marketing Strategies / Strategic Marketing 380. Airtel vs. Reliance: Indian Telecom Giants Price War cart Add This Case Study to Shopping Cart Case Code : MKS0135IRC Teaching Note : Not Available Structured Assignment : Not Available Subject:Marketing/Marketing Strategies / Strategic Marketing 381. Subway in the US: Challenges of Extending Product Mix cart Add This Case Study to Shopping Cart Case Code : MKS0134IRC Teaching Note : Not Available Structured Assignment : Not Available Subject:Marketing/Marketing Strategies / Strategic Marketing 382. Ringing Youngsters – Virgin's Distinctive Market Segmentation in India cart Add This Case Study to Shopping Cart Case Code : MKS0133IRC Teaching Note : Not Available Structured Assignment : Not Available Subject:Marketing/Marketing Strategies / Strategic Marketing 383. Microsoft's 'Mojave' Experiment: Image Makeover of Vista with Stealth Marketing? cart Add This Case Study to Shopping Cart Case Code : MKS0132IRC Teaching Note : Not Available Structured Assignment : Not Available Subject:Marketing/Marketing Strategies / Strategic Marketing 384. KFC: 'Serving with a Difference' cart Add This Case Study to Shopping Cart Case Code : MKS0131IRC Teaching Note : Not Available Structured Assignment : Not Available Subject:Marketing/Marketing Strategies / Strategic Marketing 385. ITC's Packaged Food Business: Towards Market Leadership cart Add This Case Study to Shopping Cart Case Code : MKS0130IRC Teaching Note : Not Available Structured Assignment : Not Available Subject:Marketing/Marketing Strategies / Strategic Marketing 386. Financial Services: Going Women Way cart Add This Case Study to Shopping Cart Case Code : MKS0129IRC Teaching Note : Not Available Structured Assignment : Not Available Subject:Marketing/Marketing Strategies / Strategic Marketing 387. EMBRAER – FLYING HIGH THROUGH SEGMENTATION cart Add This Case Study to Shopping Cart Case Code : MKS0128IRC Teaching Note : Not Available Structured Assignment : Not Available Subject:Marketing/Marketing Strategies / Strategic Marketing 388. Dilip Chhabria's Focus on a Niche Market - Can it Sustain? cart Add This Case Study to Shopping Cart Case Code : MKS0127IRC Teaching Note : Not Available Structured Assignment : Not Available Subject:Marketing/Marketing Strategies / Strategic Marketing 389. Coca-Cola: Would its 'Three-Cola' Strategy Work? cart Add This Case Study to Shopping Cart Case Code : MKS0126IRC Teaching Note : Not Available Structured Assignment : Not Available Subject:Marketing/Marketing Strategies / Strategic Marketing 390. CBS: Re-entry Strategies in the Music Industry cart Add This Case Study to Shopping Cart Case Code : MKS0125IRC Teaching Note : Not Available Structured Assignment : Not Available Subject:Marketing/Marketing Strategies / Strategic Marketing 391. Nokia’s Rural Marketing Strategies in India: Reaching Out to the Bottom of Pyramid cart Add This Case Study to Shopping Cart Case Code : MKS0119 Teaching Note : Available Structured Assignment : Available Subject:Marketing/Marketing Strategies / Strategic Marketing 392. Vogue in India: The Market Entry Strategy cart Add This Case Study to Shopping Cart Case Code : MES0103IRC Teaching Note : Available Structured Assignment : Not Available Subject:Strategy/Market Entry Strategies 393. Virgin Mobile's Entry Strategies in India cart Add This Case Study to Shopping Cart Case Code : MES0102IRC Teaching Note : Available Structured Assignment : Not Available Subject:Strategy/Market Entry Strategies 394. Tesco's Big Plans To Enter Indian Retail cart Add This Case Study to Shopping Cart Case Code : MES0101IRC Teaching Note : Available Structured Assignment : Not Available Subject:Strategy/Market Entry Strategies 395. Tesco in Japan – Experimenting with Retail Formats cart Add This Case Study to Shopping Cart Case Code : MES0100IRC Teaching Note : Available Structured Assignment : Not Available Subject:Strategy/Market Entry Strategies 396. Tesco in China: Opportunities and Challenges cart Add This Case Study to Shopping Cart Case Code : MES0099IRC Teaching Note : Available Structured Assignment : Not Available Subject:Strategy/Market Entry Strategies 397. Telenor's Entry into Indian Mobile Market: Too Late and Expensive? cart Add This Case Study to Shopping Cart Case Code : MES0098IRC Teaching Note : Available Structured Assignment : Not Available Subject:Strategy/Market Entry Strategies 398. Standard Chartered: Invading into Mainland China cart Add This Case Study to Shopping Cart Case Code : MES0097IRC Teaching Note : Not Available Structured Assignment : Not Available Subject:Strategy/Market Entry Strategies 399. Sanpaolo: Establishing its Footprint in Serbia cart Add This Case Study to Shopping Cart Case Code : MES0096IRC Teaching Note : Not Available Structured Assignment : Not Available Subject:Strategy/Market Entry Strategies 400. Japan's Docomo's Entry into Indian Telecom Market: Can it Tap the Growth in India? cart Add This Case Study to Shopping Cart Case Code : MES0095IRC Teaching Note : Available Structured Assignment : Not Available Subject:Strategy/Market Entry Strategies

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