Industry Case Studies, Manufacturing Case Study

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Manufacturing Case Studies

Page 3 of 48

Case Code Case Title Case Studies Structured Assignment Teaching Notes Re-Print Permission
MM0060 The U.S Steel Industry and the Tariff Policy of Bush
MM0058 The Dilemma of Discounts: GM’s Bid for Market Share
MM0056 Samsung Electronics in 2005
MM0051 Mahindra & Mahindra (B): An Emerging Global Giant?
MM0047 'Global Vision 2010': Toyota's Strategic Initiatives
MM0046 Ford’s ‘Drive One’ Campaign: Can Allen Mullaly Drive Through the Trough
MM0043 Dell's Business Model: Is it Time to Reinvent?
MM0042 De Beers: The Right Hand Ring campaign
MM0041 De Beers' Corporate Transformation: The Competitive Pressures
MM0040 Competition in China’s Luxury Car Market
MM0039 Coke’s Promotional Themes: Tailored for Times
MM0038 C&C's Bulmers and Magners Brand: The Irish Drinks Company's Brand Repositioning Strategies
MM0035 Automobiles: Made in China, Sold in USA?
MKS0136IRC AMUL ICE CREAM: MARKETING STRATEGY
MKS0130IRC ITC's Packaged Food Business: Towards Market Leadership
MKS0128IRC EMBRAER – FLYING HIGH THROUGH SEGMENTATION
MKS0127IRC Dilip Chhabria's Focus on a Niche Market - Can it Sustain?
MKS0126IRC Coca-Cola: Would its 'Three-Cola' Strategy Work?
MES0094IRC IVRCL, An Indian Construction Behemoth's Forays in to Real Estate Targeting The Niche Brown Collars- Will The Formula Work?"
MEBE0037 Indian Automobile Industry: Is it Going to be the ‘Global Small Car Hub’?

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