Going Global & Managing Global Businesses Case Study

Cairn India: Globalisation vs Government Intervention

OR

Abstract:
In the 21st century, there has been an exponential expansion in the oil and gas industry, with large number of companies foraying into this arena. These companies are transcending borders and penetrating global markets for power and profit. Additionally, the liberalisation of trade and open markets has prompted many successful oil and gas majors to expand globally, with many of them even reaping successful returns. One such example is Cairn Energy Plc., a Scottish MNC, which has been successful with its Indian counterpart Cairn India (Cairn), owing to its business strategies. Through its glocalised strategies, it established itself in India. However, the company has been facing problems as it has not been able to find buyers for its Rajasthan project. Will the government assist the company in finding buyers remain unanswered.

Pedagogical Objectives:

• To analyse the critical success factors in the Oil and Gas industry
• To analyse the value chain of Oil and Gas industry
• To examine the localisation strategies adopted by Cairn India to succeed in India
• To debate on the probable future challenges for petroleum MNCs like Cairn India.

Contents:

• Indian Oil and Gas Industry: An Overview
• Cairn in India
• Challenges for Cairn

Keywords : Going Global, Glocalization, Managing Foreign Operations, Managing across Borders, Strategy Execution, Second Mover Advantage, Oil Advantage, Value chain Analysis, Oil Industry Vaue Chain, cairn India Ltd., Shell