Business Case Studies, Operations and Project Management Case Study, Thailand's Land Energy Bridge, Costs and Benefits

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Operations and Project Management Case Study

Case Title:

Thailand's Land Energy Bridge Project:Costs and Benefits

Publication Year : 2004

Authors: Guru Dutta P & G Srikanth

Industry: Transportation


Case Code: OPM0004

Teaching Note: Not Available

Structured Assignment: Not Available

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In 2003, Singapore was the hub of the Southeast Asian oil trade. The Government of Thailand, as part of a strategic plan to become the 'Regional Energy Centre', planned to construct a 'land energy bridge'. This project was estimated to cut down the shipping route between the Middle East and Southeast Asian nations, saving the freight costs. Some oil-analysts were skeptical about the commercial viability of the project. However, the government was keen to develop the project and challenge the monopoly of Singapore in the Southeast Asian oil trade.

Pedagogical Objectives:

  • To discuss the costs and benefits of the project for Thailand and the implications of the new projects on the Southeast Asian economy.

Keywords : Thailand land energy bridge project, Regional Energy Centre, Government and Business Environment Case Study, Deep-water oil project, Sriracha Oil trading hub, Strait-of-Malacca, Kra Canal, Isthamus, Thailand's strategic plan, Thaksin Shinawatra, Thailand petroleum trading,Business Environment Case Study, Tax free zones, Crude transportation pipeline project, Single point mooring, Supachi Panitchpakdee, Prommin Lertsuridej, Shipping logistics


  • Introduction
  • Background
  • Sriracha – Thai oil trading hub
  • Strategic Land-Energy Bridge (SLEB)
  • Challenges ahead

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