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Competition and Strategy / Competitive Strategies Case Studies

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Case Code Case Title Case Studies Structured Assignment Teaching Notes* Re-Print Permission *
BSM0032 Cartridge World, The Australian Cartridge Refilling Company's Business Model: Can it Sustain?
BBP0066 McDonald’s in Japan: Rebuilding the Brand
SDN0001 DAIEI vs AEON: Contrasting Retailing Strategies of the Japanese Retailers
SCJ0007 Samsung vs Sony: The Competitive Collaboration
RTS0054 Swiss International Airlines: Revival Plan to Yield Breakeven?
RTS0053 Piaggio: The Italian Scooter Manufacturer's Turnaround Strategies
RTS0049 NVIDIA: The Graphic Chipmaker’s Turnaround Strategy
RTS0044 KARSTADTQUELLE: The German Retail Giant’s Restructuring Strategies
MKS0124 adidas vs PUMA: Marketing War for Football World Cup 2006
MES0024 FedEx in China: The Competitive Strategies
MES0023 UBS in China: The Renaissance
MES0022 Starbucks in Japan: The Growth Strategies
MES0021 Coca-Cola in China
MES0020 Honda in China
MES0019 Introduction of Toyota's Lexus in Japan: The Competitive Dynamics of Japan's Luxury Car Market
MES0017 Subway in China
LDS0012 Lawrence H. Summers at Harvard University: Growth Plans vs. Controversies
LDS0009 British Airways' Willie Walsh: The New CEO's Challenges
IPD0021 Nakamura vs. Nichia: The Debate over Royalty for Corporate Innovations
INA0040 Retail Banking in Japan - The New Strategic Focus


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* Teaching Note
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