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Competition and Strategy / Competitive Strategies Case Studies

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Case Code Case Title Case Studies Structured Assignment Teaching Notes* Re-Print Permission *
INA0030 Merck: A Future Laggard in the Global Pharmaceutical Industry?
HRM0012 Jong Yong Yun, Samsung Electronic’s CEO: Competing Through Catastrophy Culture
GRS0056 San Miguel: The Philippines Brewery Giant's Growth Strategies
GRS0049 Apollo Group: The US Education Providers’ Growth Strategies
FMB0002 Walgreen Co.: The US Drugstore Chain's Survival Strategies Against the Drug Wars
COM0235B IKEA - Invincible Key to Excel in America (USA)
COM0231P The Challenge in Store for Gap Inc.
COM0148C Wahaha in 2004
COM0147C Multiplexes: An Emerging Business Model in the Indian Film Exhibition Industry
COM0140C NTUC FairPrice in 2005
COM0136C Google’s Desktop Search: A Threat to Microsoft?
COM0134C Yamaha bikes in Asia: Regaining lost ground
COM0133P Microsoft vs Google in 2005
COM0130B Royal Mail Group : Gaming up with Competition
COM0126A Adidas in China:Jockeying for Supremacy
COM0103K The Search Engine War: Can Google Sustain the Lead?
COM0102 General Motors in Europe: The Challenging Times
COM0101 Citibank’s Sunset in Japan?
COM0099 Tesco vs. ASDA : UK’s Retailing Battle


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* Teaching Note
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