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China-related Case Studies

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Case Code Case Title Case Studies Structured Assignment Teaching Notes* Re-Print Permission *
COM0214 Google vs (C) The Battle for China’s Internet Search Market
COM0212 Google vs (B): Google’s Country Experiences
BSM0042 Google vs (A) Google’s Business Model
BBP0102 Luxury Brands in China: Profiting from Scale
MAA0093 China Eastern Airlines: Shanghai's Last Samurai?
INA0091 China’s Retail Industry (C): The Competitive Strategies
INA0088 China’s Retail Industry (B): Consumer Behavior and Competitive Responses
INA0086 China’s Retail Industry (A) : An Assessment of Potential and Challenges
GOV0031 XFML: Betting on China – International Financing, Emerging Markets and Corporate Governance Risks
GBE0064 Raising Food Prices in China: A Storm Gathering Around 'Piggy Bank'?
FCP0014 Burgeoning Chinese Economy: Signs of Overheating
BBP0090 Lenovo’s Brand Building Strategies: Taking Competition to Competitors with “Transactional Model”
MES0037 China's Luxury Retailing Industry: Saks Inc.'s Market Entry Strategies
MES0034 Walt Disney Company in China
INA0052 Reinsurance Industry in China: Opportunities and Threats for Foreign Reinsurers
GRS0086 ZTE Corporation: The Chinese Telecom Equipment Maker's Global Expansion Strategies
GRS0085 AIG in China: The Expansion Strategies
GGL0028 Starbucks in China: Expansion Strategies
GGL0025 to Google’s Business Dilemma in China
COM0230C Shanghai Volkswagen: Losing First Mover Advantage?



* Reprint

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* Teaching Note
Teaching Notes will be provided only to Faculty Members and Course/ Training Instructors. Please e-mail us your request, with complete information about your Designation, institution, website address, contacts details including telephone number. And personal web pages and official e-mail id for verification.
Please note that a complimentary copy of the teaching note will be provided to a Faculty Members and Course/Training Instructors who purchases minimum of 10 copies of a case study.

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