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GE Case Studies

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Page 29 of 134

Case Code Case Title Case Studies Structured Assignment Teaching Notes Re-Print Permission
COM0036 Dell vs. Gateway
COM0037 Coca-Cola: The Battle on Non-carbonated Front
COM0038 JetBlue Airways: Neeleman’s Future Bet
COM0039 Cisco vs. Juniper – Router Wars
COM0043 Ranbaxy Laboratories: The Winning Chemistry
COM0046 FedEx: Revolutionising Global Express Delivery
COM0047 AstraZeneca’s Crestor: Challenges in the US Market
COM0049 Carrefour: Competitive Strategies during Challenging Times
COM0052 EADS in America: The Competitive Strategies
COM0053 Jungle Jim's International Market vs. Wal-Mart: Jungle Jim's Differentiation Strategies
COM0058 AvtoVAZ, the Russian Carmaker: Facing up the Foreign Competition
COM0070 The Competitive Strategies of Ryanair
COM0072 Progressive Corp: The Auto Insurer’s Competitive Strategies
COM0074 Kodak in China
COM0078 Parker Hannifin Corporation: Donald Washkewicz’s Turnaround Strategies
COM0079 Investment Banking: The Changing Competitive Landscape
COM0080 Investment Banking: Lazard’s Competitive Strategies
COM0082 Toyota in China: Selling at “China Price”
COM0083 Mobile Telephony in Africa - Celtel International's Growth Strategies
COM0084 Wal-Mart in Germany: The Retailing Challenges

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