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Case Code Case Title Case Studies Structured Assignment Teaching Notes Re-Print Permission
GRS0269A Kingfisher Airlines International Route Expansion Plans: Will it Succeed?
GRS0270A Russian Standard’s Global Growth Strategies
GRS0271B Lufthansa Spreading its Wings in the US through JetBlue
GRS0272B Rediff, Indian Communication Giant's Strategies: Beat Rivals at Home?
GRS0273C IBM’s ‘On –Demand’ Strategy: The Strategic Rationale
GRS0274 The Global and Local Strategies of the International Food Chains in India
HRM0004 Southwest Airlines: Generating Competitive Advantage through Human Resources Management
HRM0005 Employee Retention in Indian BPO Industry: The New Initiatives
HRM0006 Indian Call Centers (A): Rising Employee Attrition
HRM0007 Indian Call Centers (B): Addressing Employee Attrition
HRM0008 Allen & Co.: People as Profit Centers
HRM0009 BP: Evolution of a New Corporate Culture
HRM0010 Hiring the CEOs: The Changing Paradigms
HRM0015A Infosys Technologies: Training for Retaining
HRM0016A Grooming Future Leaders: The Infosys Way
HRM0017B HR at Genentech- A Veritable Paragon
HRM0018B 24/7 Work Culture in the US: Working to Live or Living to Work?
HRM0019B Employee Attrition in the IT / BPO's Sector : Cost and Consequences.
HRM0020P Google’s HR Dilemma
HRM0021C The Tata Group: HR Challenges



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    Executive Inerviews

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    Richard B Chase is considered the founder of the field of Service Operations Management
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  • Shantanu DuttaShantanu Dutta

    Shantanu Dutta is currently the Vice Dean for Graduate Programs at Marshall School of Business USC.
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