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Case Code Case Title Case Studies Structured Assignment Teaching Notes Re-Print Permission
COM0098 Wal-Mart vs. Target: Image Differences and Competitive Responses
COM0099 Tesco vs. ASDA : UK’s Retailing Battle
COM0100 Airbus vs. Boeing: The Subsidy Wars
COM0101 Citibank’s Sunset in Japan?
COM0102 General Motors in Europe: The Challenging Times
COM0103K The Search Engine War: Can Google Sustain the Lead?
COM0104 Baidu.com: China's Google?
COM0105 Infineon, The German Chipmaker’s Troubles: The Strategy Dilemma
COM0106 Goldman Sachs in Japan
COM0107 Burger King in China
COM0108 Merrill Lynch: Reviving its Asian Business
COM0109 Wrigley vs Cadbury Schweppes: The Competitive Strategies in Chewing Gum Market
COM0110 Amgen, the World’s Biggest Biotechnology Group: The Competitive Strategies
COM0111 Japan’s Private Banking Industry: The Competition
COM0112 IKEA in China: Competing Through Low Cost Strategies
COM0113 Hyundai in China: The Competitive Strategies
COM0114 Yahoo!: Challenges in its Online Entertainment Ventures
COM0115 FedEx in China: The Competitive Strategies
COM0116 Lowe's, AMD, Target et al: The Second-mover Advantage?
COM0117 McDonald's in UK: The Competitive strategies

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