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Page 17 of 62

Case Code Case Title Case Studies Structured Assignment Teaching Notes Re-Print Permission
COM0200P Southwest vs JetBlue in the Changing Market
COM0202P Toyota’s Success in the US Auto Industry
COM0211A Jack in the Box Combating the Breakfast War in US
COM0230C Shanghai Volkswagen: Losing First Mover Advantage?
COM0238 Sony’s Cost Cutting Strategies
COM0255IRC Leadership: The Amazon way
COM0256IRC Mattel: Competitive Strategies in the US
COM0261IRC WAHAHA: POSING A THREAT TO COCA COLA AND PEPSI IN CHINA
COM0266 Strategy and Structure of the Indian Tire Manufacturing Industry
COS0009 Microsoft Vs. Windows
COS0014 Kinetic Group (India): Gearing up for the Future
COS0019 Bloomberg’s Dilemma: Growth or Sale?
COS0025 Apple's New Operating System, 'Tiger': Leveraging on the Success of iPod?
COS0035 National Pride vs Business Logic: Alitalia's Strategy within a Strategy
COS0038 eBay Celebrating Tenth Anniversary: The Challenges Ahead
COS0041B Warehouse Clubs in the US
COS0043P Canon in 2006: At crossroads?
COS0044P EDS in 2005: Jordan’s challenge
COS0057 Value Creation at Harley Davidson
COS0061P Hewlett-Packard’s Strategy in Printing Business

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