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Nokia Case Studies

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Case Code Case Title Case Studies Structured Assignment Teaching Notes Re-Print Permission
IPD0003 Motorola’s Lost Opportunities
IPD0053P Motorola Fighting to Win
IPD0055P Will Nokia Keep Buzzing?
IPD0079C Apple iPhone – Will it Ring?
IPD0116IRC Google's Android – A Threat to Mobile Giants?
IPD0126IRC Nokia 'Comes With Music' Service: The Future Trend in Digital Music Landscape?
IPD0131IRC Samsung: Betting on Memory Chip
LDS0043IRC Reinvigorating Motorola: The New co-CEO's Daunting Task
MES0016 Nokia in China: The Growth Strategies
MES0056B BenQ Corporation: Entering the Branded CellPhone Market in China
MKS0004 Nokia’s ‘N-Gage’ing Initiative
MKS0119 Nokia’s Rural Marketing Strategies in India: Reaching Out to the Bottom of Pyramid
MKTG182 Crisis Management: Dealing with a Product Crisis
MKTG185 Launching iPhone: Apple's Entry into the Mobile Phone Market
MKTG188 Nokia Corporation: Reversing the Decline in Brand Value
MKTG200 Improving Sales Force Effectiveness: Bayer's Experiment with New Technology
MKTG244 Volkswagen's Marketing Strategy in India
MM0054 Nokia - Global Market Share 40%; US Market Share 10%: Competitive strategies
OPER070 Nokia's Chinese Operations
OPER086 Supply Chain Management Practices at Nokia Corporation

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