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Page 29 of 35

Case Code	Case Title	Case Studies	Structured Assignment	Teaching Notes	Re-Print Permission
MES0032	Costa Coffee in India
MES0033	Starbucks in Ireland
MES0039A	Wal-Mart in India
MES0042B	METRO Cash and Carry - Exploring the Chinese Markets
MES0047C	Geely: The Chinese Car�s American Venture
MES0052K	China - Disney's New Destination
MES0056B	BenQ Corporation: Entering the Branded CellPhone Market in China
MES0064	Walt Disney Co. (B): Disney in India
MES0071A	Vodafone�s Branding Dilemma in India
MES0073C	Barclays� Entry into India: Strategies and Prospects
MES0084A	Indian Hair Color Industry: L�Or�al�s Foray
MES0085C	Shanghai Tang: Taking Chinese Fashion to the World
MES0086	Cisco in Emerging Markets (A): Market Entry Strategies in China and India
MES0088	Apple iPhone in India: Emotionally Connected Vs Product-Price Performance Disconnected?
MES0095IRC	Japan's Docomo's Entry into Indian Telecom Market: Can it Tap the Growth in India?
MES0102IRC	Virgin Mobile's Entry Strategies in India
MES0103IRC	Vogue in India: The Market Entry Strategy
MISA002	The Global IT Services Industry - Heading for a Shakeout?
MISC008	GSM Vs CDMA - A Comparative Study
MKS0002	McDonald�s In China

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Case Studies in Business Management, Strategy, Business Models, Marketing, Leadership, CSR, MBA Case Studies

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Case Studies in Business Management, Strategy, Business Models, Marketing, Leadership, CSR, MBA Case Studies

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Case Studies by Company -"G"

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