Business Case Studies, Executive Interviews, Sreenivasan Ramakrishnan on Knowledge Process Outsourcing

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Interview with Sreenivasan Ramakrishnan on Knowledge Process Outsourcing

May 2006 - By Dr. Nagendra V Chowdary

"India is a great KPO destination. There is no country in the planet that produces professionals of literally every type."
– Sreenivasan Ramakrishnan
Effective executive interview with Sreenivasan Ramakrishnan on Knowledge Process Outsourcing

Sreenivasan Ramakrishnan is an entrepreneur with large scale experience in the areas of Brand and Marketing Management. He has co-founded two companies that offer innovative technology-driven marketing solutions to global marketers.

Ramki is responsible for the strategic direction and management of Marketics. Further, Ramki is closely involved with existing and prospective clients, helping them useAnalytics as a business driver to make more effective, data-based decisions.

Prior to becoming an entrepreneur, Ramki worked with Procter & Gamble AAI (ASEAN, Australia and India), in the Brand Marketing function.

Ramki holds a Master's degree in Business Administration from S.P. Jain Institute of Management & Research, Mumbai, and a Bachelor's degree in Physics from the University of Madras.

Useful for Understanding of:

  • KPO
  • Difference between KPO and BPO
  • Industry Potential (India).
Originally Published in Global CEO, IUP
Global CEO Reference No. 15M-2006-05-01-06
IBSCDC Reference No. INT0062
Year and Month of Publication May 2006
Keywords Sreenivasan Ramakrishnan, KPO, Difference between KPO and BPO, Industry Potential (India)

1. New Outsourcing Model Case Study
2. ICMR Case Collection
3. Case Study Volumes

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