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Blue Ocean Strategy executive interviews

Case learning becomes even more delightful with precise details. Discover that joy through reading, considered, and spontaneous insights... from interviews with seasoned academicians and vibrant thought-leaders. These interviews, when used along with cases, would greatly enrich case learning.

All these interviews were originally published in Effective Executive®, a Monthly Management Magazine from IUP, Hyderabad, India.

An Interview with W Chan Kim & Renee Mauborgne

An interview with W Chan Kim & Renee Mauborgne

Speaks on Blue Ocean Strategy
Co-Founder and Co-Director of the INSEAD Blue Ocean Strategy Institute and The Boston Consulting Group Bruce D.

An Interview with Prof. Vijay Govindarajan

An interview with Prof. Vijay Govindarajan

Speaks on Blue Ocean Strategy
Professor of International Business and the Founding Director of the Center for Global Leadership at the Tuck School of Business at Dartmouth College.

An Interview with Daneil Lamarre

An interview with Daniel Lamarre

Speaks on Blue Ocean Strategy
President and CEO of Cirque du Soleil

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