TCS Looks West - IBM Eyes East: Switching Homelands for Revenues



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Code :BSM0043

Year :
2009

Industry : Information Technology and IT Enabled Services

Region : Global

Teaching Note:Available

Structured Assignment :Available

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Indian IT Companies - Stuck Up in the Muddle In India, the evolution of IT industry dates back to the 1950s with the installation of the first mainframes in the research institutions by IBM. As no other company manufactured computers during the period, IBM enjoyed a virtual monopoly. Its computer named '360 Series', released in the 1960s, became the 'workhorse' of large organisations, with multiple programmers to develop the software embedded in the computers...

TCS - Expanding Across the Globe Mumbai-based TCS, an information technology, consulting, solutions and service provider, is India's first software company. Since its inception in 1968, the company had pioneered in IT by providing computer services to rest of the divisions of its parent conglomerate, Tata Group. The company realised the potential of computerisation much before software boom in India due to which it retained its monopoly in software exports throughout 1970s and 1980s...

IBM - Skewed Towards India IBM, the pioneers of information technology, is one of the top computer manufacturers across the globe. The company held monopoly in 1960s and 1970s with its mainframes used across various streams of organisations especially in the scientific and research-based firms. During 1980s, the launch of PCs by Microsoft dwindled its sales revenues, in the process incurring losses till the 1990s...

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