SBI YONO: Challenges Galore
Code : MM0093 |
Region : Asia |
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INTRODUCTION: Dinesh Kumar Khara (Khara), chairman of State Bank of India (SBI) , was sitting in his opulent conference room with his dependable crew, engrossed in thought. The obstacles that SBI Yono, the digital banking platform which was introduced in 2017, was facing, had been the topic of discussion in the room. Khara believed that they needed to get past these challenges. SBI wanted every Indian to have access to Yono. By March 2023, the audacious target was to bring in a whopping 100 million new clients. . But as of March 2023, Yono had a user base of only 60.7 million.. |
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