Global Expansion of the Insurance Business - is it Lucrative


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Please note:

This case study was compiled from published sources, and is intended to be used as a basis for class discussion. It is not intended to illustrate either effective or ineffective handling of a management situation. Nor is it a primary information source.

Case Details:

Price:
Case Code : INS043 For delivery in electronic format: Rs. 100;
For delivery through courier (within India): Rs. 100 + Rs. 25 for Shipping & Handling Charges

Themes

-
Case Length : 03 Pages
Period : 2003
Pub Date : 2003
Teaching Note : Available
Organization : Varied
Industry : Insurance
Countries : India

Abstract:

The case focuses on the factors that need to be considered when entering foreign markets. It throws light on the globalization of insurance operations and the need for global expansion.

It also examines the structure of a market and its hardness and softness. The case discusses the supply and demand forces that determine the nature of the market.

Issues:

» Understand the importance of the planned expansion of a firm's operations

» Understand how to analyze potential insurance markets in various countries

Keywords:

Factors, considered, foreign markets, globalization, insurance operations, global expansion, hardness, softness. supply, demand ,nature, market

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