Business Model Innovation at Housing Development Finance Corporation

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This case study was compiled from published sources, and is intended to be used as a basis for class discussion. It is not intended to illustrate either effective or ineffective handling of a management situation. Nor is it a primary information source.

Case Details:


Case Code : BSTA048 For delivery in electronic format: Rs. 500;
For delivery through courier (within India): Rs. 500 + Rs. 25 for Shipping & Handling Charges


Case Length : 21 Pages
Period : 1977 - 2004
Organization : Housing Development Finance Corporation (HDFC)
Pub Date : 2004
Teaching Note : Not Available
Countries : India
Industry : Financial Services


Housing Development Finance Corporation (HDFC) is India's premier housing finance company and one of the most successful and admired financial institutions in the country. Started in 1977, it has grown in size and stature over the years. It has demonstrated that a business venture that meets an important social need, can also be extremely profitable. HDFC has done well in a business that no other business group in the country has thought of venturing into. In recent times, HDFC has diversified into a number of related areas such as banking and insurance and carved out a strong position in these businesses. The case narrates the origin and growth of HDFC as a successful organisation and the role played by visionary leadership in its success.


  Page No.
Introduction 1
Background Note 1
The Housing Finance Market in India 9
Marketing 10
Human Resources 12
Deepak Parekh's Leadership 15
Concluding Notes 16
Exhibits -


Housing finance company, Housing loans, Deepak Parekh, Housing Development Finance Corporation (HDFC), Keki Mistry, Homes for middle class Indians, The Best Bank 1999, GRUH Finance Limited, Loan disbursement, Direct selling agents, Hasmukhbhai Patel, Interest rates, Renu Kamad, Nasser Munjee

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