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Interview with Parvatha Kiran on Bottom of the Pyramid

November 2008 - By Dr. Nagendra V Chowdary

Every industry has a multiple product offering. Unfortunately so far in the hotel industry the BOP offering was not well defined and was restricted to the unbranded standalones. Hopefully this will evolve over the years with branded and well-defined product offerings in the years ahead.
—Parvatha Kiran
Effective executive interview with Parvatha_Kiranh on Bottom of the Pyramid

Parvatha Kiran is a Graduate in Hotel Management from the Welcomgroup Graduate School of Hotel Administration (WGSHA), He did his Masters in Business Administration from T A Pai Mangement Institute, Manipal. He started his career as a Marketing Management Trainee in July 1992 with ITC Hotels and later held various positions which include, Sales Manger at Grand Bay Visakhapatnam and Sales Manger at Chola & Park Sheraton. He joined Taj group of hotels in 2000 where he is currently working as General Manager, Sales (Andhra Pradesh).

Useful for Understanding of:

  • The factors that would shape global as well as Indian hotel industries
  • Emergence of budget hotels with a distinct value propositions
  • BOP markets and BOP customers
Originally Published in Effective Executive, IUP
Effective Executive Reference No. 03M-2008-11-12-06
IBSCDC Reference No. INT0075
Year and Month of Publication November 2008
Keywords Parvatha Kiran, The factors that would shape global as well as Indian hotel industries, Emergence of budget hotels with a distinct value propositions, BOP markets and BOP customers

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