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Case Code Case Title Case Studies Structured Assignment Teaching Notes Re-Print Permission
RTS0174 Jamba Juice`s Turnaround Strategies
SCJ0001 Transnational Alliances in Civil Aviation
SCJ0003 EADS: The Evolution and Growth of the European Aircraft Manufacturing Alliance
SCJ0004 Apple and Intel’s Alliance: From Competition to Cooperation
SCJ0006 Breaking Alliance with Fiat: Gain for GM?
SCJ0007 Samsung vs Sony: The Competitive Collaboration
SCJ0008 Sony-BMG Joint Venture: Lessons from a Dis-Jointed venture
SCJ0009 Alliances in Automobile Industry: From Fiat-GM to Fiat-Ford
SCJ0010K GM Ford Alliance: An Innovative Trend in Global Auto Industry
SCJ0011K GM-Renault-Nissan: An Alliance to Dominate Global Auto Industry
SCJ0012K Google and Ebay`s AD Deal: Will It Work?
SCJ0013K MTV Google Alliance; Sharing Video Across the Online Media
SCJ0014K Nike and Apple: A Successful Partnership?”
SCJ0015K Nokia and Siemens: Creating a Telecom Alliance
SCJ0016P Maruti-Suzuki's Zen: Will The Legacy Last?
SCJ0017 Strategic Alliances in the Automobile Industry (A): The Example of Fiat-GM
SCJ0018 Google vs Baidu.com (D) Google’s Alliance Strategy in China
SCJ0019 Strategic Alliances in automobile Industry (B): The Fialt-GM Alliance
SCJ0020 Strategic Alliances in automobile Industry (C): The Fialt-GM Alliance
SCJ0021 Kingfisher Airlines– Jet Airways Alliance: Competitors Turned Collaborators

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